How Much Does Tiktok Pay You: The 2024 Updated Statistics (2024)

The explosive growth of TikTok has opened up lucrative avenues for millions of individuals across the globe. But how much does Tiktok pay you as a creator? The payment amount can range from a few dollars to several million.

Normally, TikTok provides a monetary incentive to creators who amass a follower base of 10,000 and achieve a minimum of 100,000 video views within the last 30 days, through the TikTok Creator Fund.

In this article, I will detail how much does Tiktok pay you, along with other relevant details. The article will cover the following sections:

  • How much does Tiktok pay you? (Per view, per follower)
  • How to make money from TikTok?

Get all the details right now!

How Much Does Tiktok Pay You Per View and Per Follower?

To know in detail “how much does Tiktok pay you,” you can base it on your views or followers. Below is detailed information about each method:

How Much Does TikTok Pay You Per View

According to Influencer Marketing Hub, TikTok pays creators in accordance with the number of views their videos accumulate. TikTok does not publicly disclose the exact payment structure, but estimates suggest that creators have the potential to earn approximately $0.02 to $0.04 for every 1,000 views.

As a case in point, considering the payment range highlighted earlier, you can see that:

  • How much does TikTok pay you for 100k views: The number may be $2-$4.
  • How much does TikTok pay you for 1 million views: It is about $20-$40

Creators will receive this money through the TikTok Creator Fund program. It is known that TikTok invested $300 million into this program, with eligible creators receiving compensation based on the number of views they garnered (Stated by Descript).

About how to join TikTok Creator Fund, I will provide detailed information in the following section.

How Much Does Tiktok Pay You: The 2024 Updated Statistics (1)

Must-know: If you want to make money from TikTok by selling, try our cutting-edge TikTok Shop integration. It can help you merge your sales from TikTok Shop with other popular online stores and marketplaces.

How much does Tiktok pay you based on followers?

According to my findings, if you’re curious about “How much does TikTok pay you for 1 million followers?”, the truth is they don’t pay anything at all. However, the number of followers is one of the critical factors that determine the price at which you can be booked by a brand for promotional videos.

Based on IZEA’s analysis, here is how much do TikTok creators make depending on the influencer level and can be summarized as:

  • Nano influencers (1,000 – 10,000 followers): $800 per post.
  • Micro-influencers (10,000 – 50,000 followers): $1,500 per post.
  • Medium influencers (50,000 – 500,000 followers): $3,000 per post.
  • Macro influencers (500,000 – 1,000,000 followers): $5,000 per post.
  • Mega influencers (1,000,000+ followers): $7,000+ per post.

Indeed, these numbers serve as rough estimates. Based on their follower count, brands that partner with TikTok creators can customize booking prices to correspond with their production costs.

Just a heads up: If you wonder, “How many likes on TikTok to get paid?” or “How much does TikTok pay you for likes?,” please note that just like the followers, TikTok does not pay you based on the number of likes.

How to Make Money from TikTok?

TikTok will pay you through its Creator Fund. However, this is not the only way to profit from this platform. There are many ways on how to make money on TikTok, including:

1. Join TikTok Creator fund

2. Go live on TikTok

3. Do affiliate marketing

4. Create brand-sponsored content

5. Share premium content on Series

6. Sell your product

A thorough examination of each method will follow.

1. Join TikTok Creator fund

How Much Does Tiktok Pay You: The 2024 Updated Statistics (2)

Does TikTok pay you directly? Yes. TikTok will directly pay creators through the TikTok Creator Fund. This program, launched by TikTok, allows content creators to earn money based on the engagement and popularity of their videos.

Before considering how much does Tiktok pay you through the TikTok Creator Fund, you need to clearly understand when does TikTok start paying you through this program. Here are some requirements you must meet:

  • Live in the UK, U.S, Germany, France, Italy, or Spain
  • Be at least 18 years of age
  • Have a minimum of 10,000 followers
  • Have achieved a view count of at least 100,000 in the last 30 days.

In short, the TikTok Creator Fund provides an excellent opportunity for creators to earn money simply by doing what they love – creating engaging and entertaining content.

2. Go live on TikTok

Another way to make money from TikTok is by going live on the platform. TikTok Live allows users to interact with their followers in real time; and hosts live streams where they can chat, perform, answer questions, and receive virtual gifts from viewers.

TikTok allows users to send gifts to creators while they are live streaming. The number of gifts received determines how popular the live broadcast is. When your content becomes popular, TikTok rewards you with Diamonds that can be exchanged for cash. In other words, these diamonds answer the question: How does TikTok pay you on its Live? Remember that you can’t cash out your diamonds until you have at least $100, meaning you’ll have to wait until you’ve saved enough.

How Much Does Tiktok Pay You: The 2024 Updated Statistics (3)

It’s important to remember that before diving into ” How much does Tiktok pay you through its diamonds?” you must meet specific criteria to be eligible to receive diamonds, which include:

  • You must be a part of the Creator Next program.
  • You live in an area where Live GIFTS are available
  • You are of legal age, as determined by your country’s regulations. Note that the minimum age requirement in South Korea and Japan may vary, with South Korea requiring at least 19 years and Japan requiring at least 20 years.
  • You have to run your account for a minimum of 30 days
  • You have at least 1,000 followers
  • You are not streaming Live from a TikTok Business Account

Alternatively, suppose you aim to maximize how much does Tiktok pay you through its diamonds. In that case, you must create exceptional content that captivates your fans and motivates them to shower you with gifts.

3. Do affiliate marketing

Becoming affiliates can be a popular way to make money online, and TikTok offers a unique opportunity to tap into this revenue stream.

If you want to be an affiliate on TikTok, please follow these step:

  • Step 1: Register for an affiliate marketing program. You can join TikTok’s affiliate program or those of 3rd parties. Specifically as follows:
    • TikTok affiliate program: It is open to TikTok Ads Manager users, digital marketing experts, and people who can reach a large audience. Once you sign up and are accepted into the program, you can start earning a commission by referring customers who create their own TikTok Business account and add cash to it. The program has a 90-day cookie window. Moreover, $40 is the response if you inquire, “how much does Tiktok pay you for each referral?”
    • Third-party affiliate programs: Amazon Associates, Fiverr Affiliates Program, ClickBank, eBay Partner Network, ShareASale stand out as popular options.
  • Step 2: You must choose the products you want to promote carefully. Usually, the specific commission rate will depend on the program and the product category.
  • Step 3: Incorporating unique affiliate links into your TikTok content is essential. Every time someone buys something through your link, you’ll earn a percentage of the item’s value.
How Much Does Tiktok Pay You: The 2024 Updated Statistics (4)

To maximize how much do you get paid on TikTok through affiliate marketing, it’s crucial to:

  • Select items or services that align with your niche and resonate with your audience.
  • Create engaging and authentic content to drive traffic and conversions effectively.

4. Create brand-sponsored content

As your TikTok account grows in popularity and influence, creators may start attracting the attention of brands looking to collaborate with them. Producing brand-sponsored content can be a profitable means of monetizing your TikTok presence. Brands are open to paying content creators to advertise their products or services.

How Much Does Tiktok Pay You: The 2024 Updated Statistics (5)

As stated above, the amount you can earn from brand-sponsored content on TikTok primarily relies on your follower count. Brands consider this a measure of your influence and the potential reach your account can offer. Other factors influencing how much can you make on TikTok through brand-sponsored content include:

  • The quality of your content
  • Engagement rate
  • The specific niche you cater to.

So, to ensure that these brand partnerships yield substantial financial gains, it is crucial to:

  • Generate content that truly resonates with your audience.
  • Keep authenticity and transparency when working with brands.
  • Choose partnerships that align with your values and interests

It is worth noting that making brand-sponsored content can significantly increase your earnings compared to how much does Tiktok pay you. According to Influencer Marketing Hub, Charli D’Amelio, the highest-paid influencer, earns in an impressive $17.5 million per year.

Ready to Spread Your Brand Stories on TikTok?

Going live, sharing brand stories, and selling on TikTok are made easy with LitCommerce. Check out what we have in store for you now!

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How Much Does Tiktok Pay You: The 2024 Updated Statistics (6)

Recently, TikTok has introduced a new feature called Series. This feature allows eligible creators to share premium content with their audience. It gives creators to monetize their work by offering paid access to exclusive content. Meanwhile, viewers have the option to purchase access to these contents.

Each Series can include up to 80 videos, ranging from 30 seconds to 20 minutes in length. Creators can set the price for their Series, depending on the value they believe their content holds.

How Much Does Tiktok Pay You: The 2024 Updated Statistics (7)

Creators can apply to join the Series through the Creator Center on the TikTok app or by visiting the TikTok website on a computer. The application process may require creators to provide a link to premium content they have previously sold on another platform.

Moreover, to join Series on TikTok, creators must meet certain eligibility requirements, such as:

  • Be at least 18 years old
  • Have an account that is at least 30 days old.
  • Post four or more public videos in the last 30 days

6. Sell your product

If you have your products or services, TikTok may be a powerful platform to showcase and sell them. You can use your TikTok account to produce compelling content that highlight your items in an engaging and creative manner. As a result, you can build a loyal following and drive traffic to your online store or website.

How Much Does Tiktok Pay You: The 2024 Updated Statistics (8)

On the other hand, you can sell right on TikTok Shop the same way you sell on other marketplaces. Similar to the above method, selling your product can yield much higher earnings compared to how much does Tiktok pay you.

How Much Does Tiktok Pay You: FAQs

  • Does TikTok pay you for views?

    It is estimated that creators can earn around $0.02 to $0.04 per 1,000 views.TikTok pays its creators through the TikTok Creator Fund, a program that rewards qualified creators based on the number of views their videos receive.

    While the exact payment structure is not disclosed by TikTok, So, the more views a video gets, the more money a creator can earn. It’s important to note that TikTok does not pay creators for the number of likes their videos receive

  • How many views do I need to get paid on TikTok?

    To be eligible for the TikTok Creator Fund and earn money on TikTok, you must have earned at least 100,000 views over the past 30 days. Some information suggests that TikTok pays around $0.02 to $0.04 for every 1,000 views, so the more views you get, the better you can earn.

  • How much does TikTok pay you for 1 million views?

    The amount TikTok pays for 1 million views can vary, but according to reports and estimates, TikTok pays between $20 and $40 for 1 million views. It’s important to note that the exact payment amount may depend on factors such as engagement, location of viewers, and the TikTok Creator Fund program. Remember that these figures are approximate and can vary based on individual circumstances and TikTok’s specific terms and conditions.

  • How much does TikTok pay per 1,000 views?

    As stated by Influencer Marketing Hub, $0.02 and $0.04 may be the response to the question of “How much does tiktok pay you for 1000 views?“.

Explore How Much Money You Make on TikTok!

In general, to answer “How much does TikTok pay you?”, I state that TikTok can pay around $0.02 to $0.04 for every 1,000 views. So, if a video reaches 1 million views, a creator could earn between $20 and $40. Moreover, it’s important to note that there are many ways to make money on this platform, such as through affiliate marketing, generating brand-sponsored content, etc.

In addition, if the concept of selling on multiple channels simultaneously resonates with you, don’t hesitate to get in touch with us for expert advice on leveraging LitCommerce tools. Moreover, stay ahead of the game with my Retail Blog, where you can uncover the latest trends and invaluable strategies for growing your eCommerce business.

How Much Does Tiktok Pay You: The 2024 Updated Statistics (2024)
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